Samsung FHD -TV Display Unit
Promotional Retail
Scope

Design & Manufacture Gondola End cladding solution with minimal disruption to store during installation.

Client:
Samsung

Curators:
Ehrard Wiese, Kevin Pieterse

Description

The Samsung TV Display Unit was created to effectively house and highlight the selected new release and promotional Samsung SMART and 3D televisions in every Game store on a national level. The unit is a mild steel fabricated solution that cover the “Ends” and shelving structure, clear PETG and large format PI inserts and standout artwork to allow for maximum brand standout. All artwork is interchangeable and the unit is designed to compliment the current Game Store shelving rather than replace it, delivering against the strict in-store criteria.

Design features:

  • LED Lit Samsung sign
  • Complete graphic interchangeability
  • Ease of installation
  • Large format product information holders

Functional design, driven by operational excellence.